Descriptive Site Map
Home — Professional Enhancement & Promotion.
Do What? Say What? Why? — Introduction
Moral Principles are the Best Business Principles — Principles are tools for decision making that bring the moral basis of decisions into focus.
Purpose or Teleology — Purpose is similar to teleology, the idea that design and purpose are implicit in all living organisms.
Passion — Real passion is the conviction to bear the foibles and follies of another. It is to bear the pain of conviction, the pain of commitment to remain in love — in relationship — in spite of the pain that such conviction brings.
Character, The Foundation of Productivity — Why do we hire for skills, but fire for character? Why do some people succeed and others fail?
Virtue — There is nothing more out of style in the contemporary world than virtue. The concept of virtue is so neglected that not one in a thousand people even knows what it means. At its root virtue is doing what is right and avoiding what is wrong. Virtue is not excellence, but improvement.
Neutrality — The thesis is that if an when Christians individually and as a community assert the kingship of Jesus Christ in the world (this present evil world, alienated from God, the Father), the world will not merely oppose such a confession but will hate those who make this confession and will persecute them in various ways.
Calling and the Protestant Work Ethic — One's calling invokes a passion for work, a drive to accomplish, excel or master something.
Leadership — The basis of leadership with integrity is a commitment to truth and honesty that results in the genuine concern for the well-being of others (which produces the long term well-being of your business or organization).
Grace — God knows that there is no such thing as luck or fortune.
Christ, the Foundation of All Truth — Jesus Christ is the foundation of all truth, and Jesus Christ can only be known through biblical revelation through the power and presence of the Holy Spirit in the life of the believer.
Strategic Planning — Strategic planning services for business owners.
Organizational Development — Effective organizational development and design requires businesses and organizations to work smarter through appropriate design and planning.
MarketPlan — MarketPlan is a business marketing program development tool that leads to increased sales through action steps
Board Room — Classic Symptoms of Executive, Management and Board Problems
Design — Everything around us is designed, and design decisions impact nearly every part of our lives.
Website Design — Website design, development, hosting and services.
Graphic Design Service — Graphic design service
Services —
Consulting, marketing, presentation, seminar and educational services of Phillip A. Ross
Speaking — Speaking to recover, nurture and develop the Protestant Work Ethic, which is simply the application of biblical principles to business.
Copy Writing, Editing & Layout — Words — written and spoken — are the life-blood of your business.
Consultation — Consultation services of PARoss Services
Links of Interest — PARoss Services Links of Interest
Articles — Articles by Phillip A. Ross
Books - Business — Recommended Business Books
Site Map — Site map for www.paross.com, bringing purpose, principles, and passion to the business of growth
Marketplace Literature — A brief bibliography of the literature of the Marketplace Movement.
About PARoss Services — PARoss Services is owned and operated by Phillip A. Ross
Mission Statement — Mission statement of PARoss Services.
Feedback Survey Form — PARoss Services Survey Form
Contact PARoss Services — Contact information for PARoss Services, Phillip A. Ross
Strategic Model — When a business engages in strategic planning, it needs a good model.
Strategic Values — Strategic planning values impact business values, methods, means, and ends.
Strategic Planning: SMART Goals — Strategic Planning SMART Goals are: Specific, Measurable, Attainable, Realistic and Tangible
Strategic Culture — A concern for corporate culture is key for strategic planning.
Strategic SWOT — Strategic planning SWOT analysis evaluates strengths, weaknesses, threats, and opportunities.
Strategic Mission — Strategic planning should result in a mission statement or analysis
Strategic Vision — Strategic planning should produce an appropriate vision statement for your business.
Strategic Objectives — When a business engages in strategic planning, it needs to produce concrete objectives.
Strategies — Strategic planning strategies should be specific
Action Plans — Action Plans cover strategic planning resources, objectives, time-scales, deadlines, budgets, marketing and performance targets.
Business Management Model — Business Management Model provides analetical framework
More Than Money — Article that examines some of the analysis and solutions provided by the work of John Carver and his Policy Governance model for the governance of a board of directors.
Board Dumb — The second in a series of articles that examine some of the analysis and solutions provided by the work of John Carver and his Policy Governance model of governance the board of directors, applicable to business, government and non-profit organizations.
Board Development — This is the third in a series of articles that examine some of the analysis and solutions provided by the work of John Carver and his Policy Governance® model for board of directors governance (www.policygovernance.org), applicable to business, government and non-profit organizations that want to increase their organizational effectivenessthat want to increase their organizational effectiveness.
Board Fundamentals — The fourth in a series of articles that examine some of the analysis and solutions provided by the work of John Carver and his Policy Governance model of board governance, applicable to business, government and non-profit organizations.
Value Based Boards — Value based boards intentionally engage the owners values in governance and management of their organizations.
Policy Oversight Principles — The Policy Oversight model is based on the Carver model of Policy Governance and involves four essential elements of owner or board policies that must be in place to govern the behavior of a business or organization.
Outside the Box — Clear thinking and the creativity that it produces are rarely a matter of thinking outside the box. The real artist masters his discipline before he bends the rules.
Branding — A definition of branding from an historical perspective.
Faulty Sales Technique — Aggressive sales may win the sale, but may also lose the customer.
Get It Right — Article discussing the value of principles, virtuous character, honesty, integrity, etc. in business marketing.
Article: Perception Is Not Reality — Perception is not reality, and the war with Iraq has provided evidence.
Article: Rotten Apple Marketing — Article: Rotten Apple Marketing - Spam reveals a Faulty Marketing Mindset of most marketers and creative advertising people
Article - Appeal To Virtue — Marketing based on the values of virtue.
Article: Word of Mouth Marketing — Word of mouth is still the best advertising money can't buy. But it can be nurtured by highlighting problems, solutions and services
Marketing principles for non-profits — Non-profits must distinguish between fiscal responsibility and selling their fundamental mission for a mess of pottage.
Marketing for Christian Ministry Marketing for Christian ministry cannot use the same techniques as secular marketing without undermining the essential gospel message.
A Business Success Cycle for improving marketing — A Business Success Cycle for improving marketing.
Christian Marketing — An article about a unique, biblical approach to Christian marketing.
Overview of John Carver's Policy Governance for a board of directors — A brief report of John Carver's book, Corporate Boards that Create Value.
Whereas… — Blog
