Words and communication are like the oil of the engine of business. Words and communication insure or ruin the smooth interaction of the various parts.
Copy must be clean and the weight should match the engine requirements (the business needs). Sure, it’ll run on dirty, low grade oil — even the wrong weight, but the long-term costs will be significant.
Unfortunately, few people can write well. Writing is an art. To have a writer in your organization can be a blessing. It can also be problematic because you probably didn’t hire the person to write. She has another job to do. And doing two jobs at once takes a toll on both.
Outsourcing your writing needs is an option. Hiring a professional writer is like dressing your business or organization up for a job interview with a customer. Making the right impression or connecting with your customers is the first step of selling. The first 30-seconds with a potential customer are critical. So are the next 30 years.
We can help you use the right words — call today!